Jan Vertefeuille, Senior Director, Advocacy, Wildlife Conservation joined the WWF in 2002., Ms. Vertefeuille’s job is to find for ways to engage the public, change government and corporate policies, and connect our work directly to the people who live on the frontlines of conservation. She led some of our most successful advocacy campaigns to date, including one that got leaders from all 13 countries with wild tigers to commit to collectively doubling the number of tigers. She currently is working on new approaches to reduce consumer demand for products that drive wildlife crime, such as ivory and rhino horn. And she is working closely with partners across the globe to save one of the last large swaths of rainforest in Sumatra, Thirty Hills, a project that is breaking new ground by involving shared management of the forest with indigenous communities.
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